Content Creation for Lawyers Course

This online course will teach you everything you need to succeed at creating content.
  1. 1

    • How to access learning content

    • Where to access BrieflyNow content

  2. 2

    • Part 1: Goals (9 min)

    • Part 2: Setting a Target Audience (14 min)

    • Part 3: Content Strategy (13 min)

    • Full Video Recording (39 min)
  3. 3

    • Learning content

    • Content strategy worksheet preview

    • Content strategy worksheet downloads
  4. 4

    • Part 1: Rules For Writing Better Content (14 min)

    • Part 2: Writing Legal Content (9 min)

    • Part 3: Scripting Multimedia Content (16 min)

    • Full Video Recording (42 min)
  5. 5

    • Learning Content

    • Screencast Scripting Worksheet Preview

    • Screencast Scripting Worksheet Download

    • Screencast Script Template Preview

    • Screencast Script Template Download

    • Subtraction Checklist
  6. 6

    • Part 1: Graphic Design (5 min)

    • Part 2: Brand Identity (10 min)

    • Part 3: Core Principles of Design (28 min)

    • Part 4: BrieflyNow Asset Library (6 min)

    • Full Video Recording (53 min)
  7. 7

    • Learning Content
  8. 8

    • Part 1: Presentation Skills (25min)

    • Part 2: Microphone and Audio Tricks

    • Part 3: Recording

    • Full Video Recording (49 min)
  9. 9

    • Learning Content
  10. 10

    • Part 1: Editing Basics (10min)

    • Part 2: Editing Workflow (10min)

    • Part 3: Editing Techniques (9 min)

    • Part 4: Audio Editing (7 min)

    • Full Video Recording
  11. 11

    • Learning Content
  12. 12

    • Hosting Video Content (5 min)

    • Content Strategy Recap (2 min)

    • Marketing & Distribution (28 min)

    • Marketing Automation (4 min)

    • Full Video (53 min)
  13. 13

    • Learning Content
  14. 14

    • Part 1: Content Performance (23 min)

    • Part 2: Content Market Fit (15 min)

    • Part 3: Audience (6 min.)

    • Part 4: Strategy & Messaging

    • Full Video (50 Min)
  15. 15

    • Learning Content
  16. 16

    • Part 1: Marketing Automation (6 min)

    • Part 2: Lead Magnet (12 min)

    • Part 3: Sourcing Emails (18 min)

    • Part 4: Email Drips (7 min)

    • Part 5: Intake Forms (9 min)

    • Full Video (54 min)
  17. 17

    • Learning Content
  18. 18

    • Part 1: Social Media Intro (4 min)

    • Part 2: Why or Why Not? (6 min)

    • Part 3: Getting Started (7 min)

    • Part 4: Best Practices (11 min)

    • Part 5: Grids & Channel Consistency (7 min)

    • Part 6: Repurposing Content (4 min)

    • Full Video (48 min)
  19. 19

    • Learning Content